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Mitsubishi 4SURE Thrill Event With Two-time Dakar Rally Champion, Hiroshi Masuoka & Malaysian Motorsports Athlete, Leona Chin

Posted on March 5, 2019

Kuala Lumpur, 5 March 2019 – Want to experience first-hand thrills of high speed rides and off-road driving, as well as the proven capabilities of the new Triton? Then come and experience the taste of Dakar Rally as Mitsubishi Motors Malaysia (MMM), the official distributor of Mitsubishi vehicles in Malaysia, brings you the Mitsubishi 4Sure Thrill event with two-time Dakar Rally champion Hiroshi Masuoka from Japan and Malaysian Motorsports Athlete, Leona Chin!

The event will take place on 9-10 March 2019 (Saturday-Sunday) at Setia City Convention Centre, Outdoor carpark from 10am-8pm. Admission is free.

Hiroshi Masuoka and Leona Chin will be leading the high speed taxi rides by showcasing the capabilities of the new Mitsubishi Triton. The new Triton adopted four pillars under the 4Sure Handling USPs: 4Sure Power; 4Sure Control; 4Sure Agility; 4Sure Safety. With these four pillars, customers are assured of a vehicle that is built to high standards and performance

Hiroshi Masuoka is the second only Japanese driver in history to win the Dakar Rally in year 2002 in a Mitsubishi Pajero/Montero. Masuoka took a second successive victory in 2003. Mitsubishi Motors is the most successful make in Dakar Rally history, winning the “World’s Toughest Race” a record of 12 times.

Leona ventured into motorsports when she was 20 and was quickly associated with the title “girl drifter”. Some of Leona’s recent achievements include Most Promising Female Motorsports Athlete in the Asia Automotive Awards 2019 and Most Inspiring Female Motorsports Athlete in the PETRONAS SIC Motorsports Association of Malaysia (MAM) Awards.

Besides riding on the high-speed rides with Hiroshi Masuoka and Leona Chin, customers can test drive the new Triton on an off-road track with uneven surface and muddy terrain which was specially designed to test Mitsubishi Motors Super-Select 4WD II system and off-road mode. The track also features a descending track to test the Hill Descent Control on the new Triton.

Visitors to the event can also expect the following:

  • First 1,000 customers to own the new Triton will receive an exclusive limited edition Thule Subterra Luggage worth RM2, 000
  • Petrol card vouchers worth RM30 for the first 30 new owners who book any Mitsubishi model
  • Exclusive Ralliart umbrella for new owners who book any Mitsubishi model
  • FREE Starbucks coffee for the first 100 participants to complete all three courses (high-speed ride, off-road obstacle course and on-road test drive)
  • 4Sure Thrill photo/video contest winners will receive RM800 petrol card vouchers, RM500 Touch & Go card and RM300 Tesco vouchers for the first, second and third prize respectively.
  • RM5, 000 worth of lucky draw prizes to be won!
  • Entertainment for the whole family!

More about the new Triton

The new Triton is priced from RM100k and available with a choice of five variants andfour colours.

Prices are quoted on-the-road without insurance (10% SST inclusive) for individual private owners only in Peninsular Malaysia and not applicable in duty free zones.

Pick-up trucks are the foundation of Mitsubishi Motors and the company has been producing pick-ups since 1978. Over 40 years, much experience has been gained not only in engineering reliable and durable vehicles but also understanding the needs of diverse customers.

The new Triton is based on the concept of “Engineered Beyond Tough” and has 40 years of experience in developing pick-up trucks that are durable, reliable and comfortable.

For more information on the new Triton, please visit

About Mitsubishi Motors Malaysia (MMM)

Mitsubishi Motors Malaysia (MMM) was formed on 29 January 2005 and is the official distributor of Mitsubishi Motors vehicles in Malaysia. As one of Malaysia’s leading automotive companies, the company is now represented by 58 showrooms (out of which 47 are 3S Centres and 7 are 4S Centres) and 59 service outlets throughout Malaysia.  In East Malaysia, MMM is represented by 15 showrooms (8 in Sarawak and 7 in Sabah).

MMM is committed to selling a range of vehicles that are high in quality, performance, safety, comfort, and technologically advanced. The Triton 4×4 pick-up truck is imported as CBU (Completely Built-Up) units from Thailand and the XPANDER is locally assembled (CKD) in Malaysia.

“Drive your Ambition” is a powerful statement of Mitsubishi Motors Corporation’s (MMC) ongoing commitment to the values and aspirations of its drivers. Following this, MMM strives to provide unique experiences and inspire our customers to go the distance with our vehicles.