Kuala Lumpur, 4 August 2020 – MITSUBISHI MOTORS MALAYSIA (MMM) the official distributor of Mitsubishi Motors vehicles in Malaysia, announced positive sales performance from January to July 2020 with a total of 4,008 units sold. This resulted in the company’s market share growing from 1.4% (January to July 2019) to 1.7% (January to July 2020) of Total Industry Volume (TIV).
The company’s volume seller, Mitsubishi Triton recorded a 22.2% market share from January to July 2020, an increased from the same corresponding period of 2019 which was at 16.9%. The Triton has now ranked up to the number one position in the double-cab pick-up truck segment in three states- Melaka, Penang and Kedah.
“MMM is pleased to see positive sales take off after being under pressure by the unprecedented COVID-19 pandemic. This is driven largely by the 100% sales tax exemption from the government which applies to both our locally-assembled SUVs the ASX Compact SUV and Outlander seven-seater SUV. The good sales also reveal brand and customer’s loyalty in these very tough times,” said Tomoyuki Shinnishi, Chief Executive Officer of MMM.
MMM have also recently announced that the company will be launching the new Mitsubishi XPANDER in Malaysia later this year.
“MMM is very excited for a thrilling year ahead with the introduction of the Mitsubishi XPANDER. The seven-seater crossover will provide us with a solid base to maintain strong sales momentum until the end of the year. The demand and success of the new Mitsubishi XPANDER in our neighbouring ASEAN countries reflects on how well-suited this car is to meet the needs of customers and we’re confident that this impressive XPANDER will capture the heart of Malaysians,” added Shinnishi.
In preparation of the introduction of the Mitsubishi XPANDER, selected number of Mitsubishi showrooms will be upgraded to Mitsubishi Motor’s latest Visual Identity (VI) this year to maintain the company’s number one position in providing excellence after sales customer service.
Mitsubishi Motors Malaysia (MMM) was formed on 29 January 2005 and is the official distributor of Mitsubishi Motors vehicles in Malaysia. As one of Malaysia’s leading automotive companies, the company is now represented by 58 showrooms (out of which 47 are 3S Centres and 7 are 4S Centres) and 59 service outlets throughout Malaysia. In East Malaysia, MMM is represented by 15 showrooms (8 in Sarawak and 7 in Sabah).
MMM is committed to selling a range of vehicles that are high in quality, performance, safety, comfort, and technologically advanced. The Triton 4×4 pick-up truck is imported as CBU (Completely Built-Up) units from Thailand and the XPANDER is locally assembled (CKD) in Malaysia.
“Drive your Ambition” is a powerful statement of Mitsubishi Motors Corporation’s (MMC) ongoing commitment to the values and aspirations of its drivers. Following this, MMM strives to provide unique experiences and inspire our customers to go the distance with our vehicles.
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