Mitsubishi Motors Contributes Triton 4x4 Pick-Up Truck To National Cancer Society Malaysia

Kuala Lumpur, 9 September 2022 – MITSUBISHI MOTORS MALAYSIA (MMM), the official distributor of Mitsubishi Motors vehicles in Malaysia, recently contributed a Triton 4×4 pick-up truck to the National Cancer Society Malaysia (NCSM), a non-profit organization (NGO) established in 1966 providing extensive range of cancer services and support to people affected by cancer.

Shinya Ikeda, CEO of MMM handing over a Triton pick-up truck to Yeap Chong Wei, Marketing Director of NCSM.

The Triton will be used by NCSM to travel to rural communities, especially those in poor urban areas, and suburban villages around Malaysia that have little or no access to screening facilities.

“Mitsubishi Motors supports NCSM’s noble efforts in carrying out their mission to raise public awareness on cancer prevention, screening, and early detection. In line with our CSR vision ‘Inspiring Lives Today for a Greater Future’, we know that success isn’t solely measured by the vehicles we put on the road, but also by the lives we enrich along the way. As part of a responsible Malaysian society, we are pleased to fulfil our CSR by utilizing the innovative strength of our 4x4s for the greater improvement of society,” said Shinya Ikeda, CEO of MMM.

He added, “Over the years, the award-winning Triton pick-up truck has passed many endurance tests and has been put through the harshest road conditions. We hope that the Triton will gain NCSM access to many places and assist as many people as possible.”

Financed entirely by voluntary contributions from the public, NCSM provides holistic cancer support to patients and caregivers in understanding and dealing with cancer in various phases, through its Cancer and Health Screening Clinic, Nuclear Medicine Centre, Resource and Wellness Centre, the Adults’ Home of Hope, and Children’s Home of Hope. Backed by its philosophy to “Educate, Care and Support”, NCSM aims to decrease the incidence of cancer, and also to increase the accessibility of cancer services in Malaysia by providing advanced facilities in screening and diagnosis.

About Mitsubishi Motors Malaysia (MMM)

Mitsubishi Motors Malaysia (MMM) was formed on 29 January 2005 and is the official distributor of Mitsubishi Motors vehicles in Malaysia. As one of Malaysia’s leading automotive companies, the company is now represented by 55 showrooms (out of which 50 are 3S Centres) and 55 service outlets throughout Malaysia.  In East Malaysia, MMM is represented by 14 showrooms (7 in Sarawak and 7 in Sabah). 

MMM is committed to selling a range of vehicles that are high in quality, performance, safety, comfort, and technologically advanced. The Triton 4×4 pick-up truck is imported as CBU (Completely Built-Up) units from Thailand and the XPANDER is locally assembled (CKD) in Malaysia.

“Drive your Ambition” is a powerful statement of Mitsubishi Motors Corporation’s (MMC) ongoing commitment to the values and aspirations of its drivers. Following this, MMM strives to provide unique experiences and inspire our customers to go the distance with our vehicles.